Webinar – Driving Hotel Website and OTA Conversion
Chairman of 80 DAYS, Mark Forrester and Senior Manager at H2c, Christin Haensel, recently co-ran a webinar on the challenges in finding a good balance between direct and OTA (Online Travel Agents)...
View ArticleThe Mobile Booking Trends Of Luxury Hotels
Global smartphone usage topped 2.3bn in 2017. Based on an estimated world population of 7.6bn, that’s over 1 in 3 people who now own one. Usage figures continue to grow steadily, over a decade after...
View ArticleWhat Is The Average Hotel Website Conversion Rate?
Fundamentally, two key metrics determine the success of a hotel website; how much relevant traffic it receives and the rate at which it converts visitors to make a booking, often referred to as the...
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